Process
CLUB37 was founded with the ideology of introducing an aquatics club that would challenge the status quo in Aotearoa, New Zealand. After many years submerged in the aquatics industry, head coach and founding partner Mitch Nairn noticed that clubs had lost sight of what really mattered. Finally a true aquatics club. For the swimmers. By the swimmers.
The CLUB37 brand is a partnership between some of the worlds leading high performance swimming athletes, coaches and us. It's about pushing boundaries and breaking conventions. Challenging the status quo and introducing an aquatics lifestyle club that will set a new global benchmark in the sport.
Services
Brand Idenity
Strategy
Webdesign